MY FIRST WATCH

The 8to5 wrist watch functions as both homage and critique to contemporary corporate work
schedules. Its dial design is inspired by the perpetual daily work rhythm.

**Watch Case Design Concept**

The main idea for the outer watch case design is driven by a geometric alteration of a standard I-Beam (commonly used in the
field of construction). The beam is first bent to form a half-circle and second scaled down significantly to match the size of half a
wrist watch case. Two of these semi-circular bent beams (with their ends facing each other) express the main idea of the outer
shell of the watch case.
The second design process is important for the detailing of the first design process. It is based on an interpretation of plumbing
connection details.
The morphing of both design processes generates a multi-layered watch case that accentuates a sturdy, raw physical character
with strong formal appearance.

**Watch Dial Design Concept**

The dial itself consists of two layers, top and bottom layer.
The bottom layer is only visible through the two symmetrical
cut-out areas of the top layer, graphically highlighting working
and non-working hours of a weekday.

**Exploded View Watch Assembly Diagram**

The design for the watch is based on formal and technical approaches, generating the final, geometrically
simplified watch case design. The watch case resembles a two shell structure with an inner and an outer shell.
While the outer shell protects the inner shell and gives the watch its visual character, the inner shell is a sealed
"container" combining all essential parts of the watch such as movement, dial, hands, glass, etc.
Almost all parts of the inner and outer watch case are made out of cnc milled high grade aluminum, glass bead blast post
processed with a hard coat anodizing finish.
Even though the watch’s dimensions are 55x50x15mm, the watch is fairly lightweight due to the choice of material, suiting the
wrist of a Lady as well as a Gentleman.

**Patent No**

US D656,846S